How can you stand out from millions of apps on Google Play store and App store? How can you make an app so valuable that it is used regularly by your customers? Which apps come up on top and stay on top? One of the best mobile app development and marketing agency at Austin, OgreLogic brings you tips from the best apps to learn from.
DOES YOUR APP SOLVE APROBLEM?
Great apps solve problems for their users or address their pain points. Someone wants to learn a language but hates the commute to the class. Duolingo is there to help you. Want a taxi come to you? Get Lyft. When you create innovative mobile apps to solve problems that haunt the user, it stays with them and the customer base grows bigger with word-of-mouth. For great user acquisition and retention strategies for your mobile app, get in touch with Austins leading mobile app development company, OgreLogic.
REWARD PEOPLE TO REFER YOUR APP TO FRIENDS
Reward the existing customers to bring more people to the app and get them to use it. This starts a chain reaction and turns your customers into your brand ambassadors. It is a great way to broaden your customer base without burning a hole into your marketing budget.
BACK YOUR APP WITH CONTENT
Blogs and videos about your app tagged with the right keywords can go a long way in promoting your app. Content can be a great way to tell people how your app solves their problem. Top mobile marketing agency OgreLogic has a great content team to back your mobile app up.
If you have more than one app in the same category, say gaming, use one app to promote the other with a CTA button.
APP STORE OPTIMIZATION (ASO)
Use ASO to improve your apps visibility in the app store. Choose the right keywords and dont forget them to add them to your apps title if you want to rank higher on a particular keyword. For amazing app store optimization strategies, call the best mobile marketing agency from Austin , OgreLogic.
Use analytics to measure who is using your app, how often and how long do they use it for and what leads to long term retention. This information can be instrumental to improving your app and targeting it better.