Custom Website Design

Is Custom Website Design better than a Template-Based Design in 2021?

Are custom websites better (in every way) than template-based websites? That’s the question we get asked a lot. And our answer is always an emphatic… Yes!

Custom websites are (in every way) superior to template websites. One of the several reasons is that a website built with a template will ALWAYS get a much lower ranking in any search engine than a website built with a “live” CMS like WordPress.

Why?

Simply put, templates are very constraining. They limit your ability to make changes and create unique content and that can cost you a great deal, both in downtime and money.

Many business owners choose to build their websites using templates. This is a common but a bad idea. Why? Simply because… Templates are MORE work, MORE hassle and LESS profits!

In this post, we reveal the truth about website templates. We’ll show you exactly what a website “template” is, and how it limits your creativity… and your profits!

We have compiled a list of the top 5 reasons why custom websites are better than template websites. This informative post not only explores those reasons, but also reveals some of the hidden benefits of creating a custom website for your business.

What is the difference between a template-based website and a custom website?

A pre-made template is a theme that is sold to multiple businesses, has a lower cost, and is already finished. Custom website designs are unique to your company and business, and the designers collaborate with you to understand your vision and create exactly what you have in mind for the finished product.

Created just for your business

Visitors create an opinion of your website in only 50 milliseconds (0.05 seconds)!

If you use a premade theme, you are bound by the design and limitations of that template.

In the case of custom design, web designers develop a unique design based on your exact specifications, from the colors of your brand to the layout you want. You can utilize the best practices for your industry, important features used by the most competitive companies in your market segment, and quality coding.

Achieve your current and future business goals

Your custom website can not only fulfill your current business goals but also future goals. For example, if your focus changes to growth, you can add elements designed to attract more traffic to your website, and develop a loyal following.

Unique to your website

Would you be happy to have a brand identity that is exactly like another company, or your competitor?

No, right?

Then why would you use a website design that anyone else could use?

Having a template-based website that looks just like your competitor’s, can confuse your potential customers or buyers if a competitor buys the same or a similar template.

A custom website design has been created for your business, which means you can create a distinctive identity for your distinctive brand.

Can be scaled up

Many templates lack the ability to grow with your business. It may mean a complete website redesign in the middle of your growth phase.

Custom web designs make your website scalable and can handle high traffic as your business grows. Experienced custom website designers use best practices to help you with SEO and high-quality UI/UX.

You often get a single chance to impress and retain a new visitor to your website before they leave for a competitor’s site, so you need a website design that is unique, easy to navigate, communicates or provides what the visitor is looking for and works correctly.

If constant growth is a priority for you, a template design may limit your ability for any updates later.

Ongoing Support

Premade templates offer limited support since their business depends upon volumes. You may be left in the lurch if your business website doesn’t deploy correctly or you wish to correct errors. You can’t leave your business reputation and web presence to chance.

Custom website designers can provide continuous support for your changing needs. They can easily add new features, make security improvements, and any other updates to ensure your web footprint doesn’t lag behind the times.

Quality Assurance

Premade templates are not made-to-measure. They have not been tested for your business, your company’s equipment or your web host. They might fail causing you to run into hard-to-troubleshoot problems.

Custom web developers can help you deploy the website in your business and identify and troubleshoot any complications. They can also train you and/or your IT team to resolve any potential issues in the future.

One of the biggest reasons business owners look for template-based websites is the upfront cost. While Custom web designs may require a larger upfront investment, but the benefits you receive over time make them much more cost-effective.

Still sitting on the fence?

If you want to have a business website designed, or redesigned, and you want to understand the best way of going about the website design, talk to Ogrelogic experts at 512-559-7491. Ogrelogic has been featured among the Top 10 Website Development Companies 2021 and Top 10 E-commerce Website Development Companies in Austin, TX by digital.com.

Learning Artificial Intelligence

Learning Artificial Intelligence for Brighter Business Prospects

If you’re seeking a business opportunity in AI (Artificial Intelligence) here are a few things that you must consider before getting started.

 

Your Competitors are Best Examples to Enhance AI Learning Process

You wouldn’t ask your peers directly to learn the basics of artificial intelligence but following the best practices that they’ve been pursuing will help you learn the technology. Search your competitor websites to find how they use artificial intelligence in their businesses. By doing so, you will be able to present a wider picture of how to go about implementing AI in your business model.

 

Why AI is Essential for Businesses?

AI can prove to be a profit reaping methodology for your business. The foremost use of AI is to improve the quality of communication with customers and helping them with efficient solutions to prosper in the competing business industry. Your AI can monitor the alerts provided for assessing various facets of the state of your business.

 

Do your Research Well before Exploring and Comparing the AI Vendors

Before comparing the vendors available online, you need to first plan a strategy for your own company and see if AI would fit in your business model efficiently. Following are few things that you should analyze before exploring and comparing more AI options:

  • Check for whether your existing business model is ready to develop new AI based initiatives.
  • Do you have AI proficient developers or experts who can initiate a plan and working AI model?
  • AI implementation requires a lot of time. Check for whether your existing business model has enough bandwidth to commence the AI process efficiently.

 

Keep yourself Updated of the Future AI Trends

Artificial Intelligence is a wide stream that has been evolving at a rapid pace. So, keeping in line with the upcoming trends including performance improvements, cloud computing, and advances in the AI techniques are important steps that will lead you to become an AI expert in the years to come.

Mozilla accuses Google

Mozilla accuses Google of the “5X Difference”

Chris Peterson, a Technical Program manager at Mozilla tweeted on July 24th, 2018 that Google’s redesign has made YouTube slower on Firefox and Edge.

“YouTube page load is 5x slower in Firefox and Edge than in Chrome because YouTube’s Polymer redesign relies on the deprecated Shadow DOM v0 API only implemented in Chrome. You can restore YouTube’s faster pre-Polymer design with this Firefox extension: https://addons.mozilla.org/firefox/addon/youtube-classic”

Peterson mentioned that YouTube loads only at one-fifth of the speed on browsers other than Chrome, due to its architecture – “YouTube serves a Shadow DOM polyfill to Firefox and Edge that is, unsurprisingly, slower than Chrome’s native implementation. On my laptop, initial page load takes 5 seconds with the polyfill vs 1 without. Subsequent page navigation perf is comparable.”

Peterson also recommended fixes for both, Mozilla’s browser, Firefox and Microsoft’s Edge to revert YouTube to a previous version using add-ons.

He noted that YouTube “still serves the pre-Polymer design” to Microsoft’s Internet Explorer 11, which launched in 2013 and has been replaced by Edge, and suggests that Google could have taken the same approach with Edge and Firefox.

Although the API is part of a YouTube redesign that was done about a year ago, the problem hasn’t gone away. It also makes users think whether Google is swaying them to use more of its products. This also raises the issue of ‘Net neutrality’.

According to Statista (February 2018), ranked by the share of total page views, Chrome is the most popular web browser while Firefox accounts for less than 5 percent and Edge is less than 2 percent.

Contradicting the tweet, a Google spokesperson replied that there’s no such disparity on the browsers and the overall YouTube performance is the same since the site redesign. Google added that they recently fixed a bug to help improve Firefox performance.

To make your websites load faster or learn more, call OgreLogic, the best digital marketing agency in Austin, Texas. Call OgreLogic at 512-808-5536 for digital marketing services that generate revenue in the most cost-effective manner possible.

Custom Website Design

Benefits of Custom Website Design for Your Business Website

Designing a custom website for your business should not be considered as an expense but must be seen as a long-term business investment. In today’s world, having your business’ online presence is crucial for its operation and performance. A custom website design allows you to showcase your brand through custom design elements. This allows you to stand out and feature things that your competitors may not be using on their website.

Here are top 5 benefits of designing a custom website design for your business website:

  • Custom website design makes your website look unique. Starting an online business is not very easy. One should not merely look at placing their business and brand in a template but aim at building a foundation that highlights your business and brand. Your website sells your brand and your brand sells your business. A custom website design can make your website match with your brand.
  • Custom design websites are search engine friendly as it is designed by web design experts. While designing a custom website, HTML experts can implement proven markup that helps in boosting your website’s exposure to search engines and increase page ranking.
  • With a custom website design, you are able to build an optimal structure for your customers and grant a better user experience.
  • A custom website design allows you to stand out from your competitors. You can see the things that your competitors are doing wrong with their website and avoid making the same mistakes on your website. This lets your website to promote your brand effectively and establish a better online presence.
  • A custom website design allows you to tweak or change your website’s design as many times as you want. Forging a better relationship with the experts who help design your website, allow you to reach out to them any time and implement the required changes to keep your website growing and relevant to your business.
Happy Anniversary OgreLogic

Ogrelogic Solutions Celebrates the Successful Completion of Three Years

It is a proud moment for us as Ogrelogic Solutions marks the 3rd anniversary on 29th June 2018. We have come a long way since we started as a three members team. Today, Ogrelogic Solutions is a solid team of more than 75 employees. Along with the celebrations, the cofounders of Ogrelogic Solutions, Mr. Manan Vashisht and Mr. Gaurav Sharma share how the company met new milestones, came across unexpected obstacles and the future vision of Ogrelogic Solutions.

Ogrelogic Solutions was started on 29th June 2015 and today the company has grown to set up its new offices in many countries including USA, and India. “The company started as a simple digital marketing agency and is now moving into the zone of IT consultancy”, stated CEO, Manan Vashisht. He also added, “Ogrelogic Solutions started with the low hanging food of digital marketing, SEO, SMO, web development, mobile applications, and web app. In 2018-2019, we are looking at getting into detailed IT consulting and software development company”.

 

The biggest challenge that Ogrelogic Solutions had to face was the human resource. At first, we believed this would not be a challenge but overcame it by implementing certain trends.

We Are Unique!

Ogrelogic Solutions is also among the first few companies that registered the company in the US first and then registered the company in India. We brought the concept of “Train the Trainer”, which has been helping new employees to be trained extensively. We always believed that more than sales, retention is important. We put our focus on the delivery part, retention part, and the customer satisfaction part to help us become what we are today and it still remains our key focus. We actively put our focus on ensuring every employee’s growth path in the company. CEO, Manan Vashisht stated, “Every single person in the company for me is a profit unit”. We are also very keen on rewarding and recognizing talented and hardworking individuals. Unlike other companies, when we even promote individuals in 3 months and 6 months based on their talent, maturity, growth prospects, and when the employee brings a lot of revenue. We are also focused on giving our Ogres international exposure and introduce them to other parts of the world.

Ogrelogic Solutions Believes in Youth

We believe in youth, they are young, rearing to go, dynamic, want to develop an identity for themselves. “The ideology behind hiring youths is very simple, we want to train them, they are fresh, educated, have their own ideas, today’s youths believe in the power of social media, and they believe in the power of communication”, explained CEO Manan Vashisht. We keep looking for talented kids and go to different colleges across the country and offer them jobs with handsome salaries.

The Strategy for The Year 2018-2019

We want to work as a dedicated resource management company and get into more technologies”, said CEO Manan Vashisht. Ogrelogic Solutions aims to double up the number of employees and double up the revenues. The company has been successful in doing business in countries such as USA, Canada, and Australia. Now we are looking forward to exposing ourselves to other parts of the world. We are also actively working on our KRA management, SLA management, we are trying to build up the software for our own selves among which one of them is the HR software. The next thing that we are focused on is getting into the products market. We also want to build products for our own self. We want to tap into the healthcare business, financial business, and human resource business in the year 2018-2019.

Latest Web Design Trends

Latest Web Design Trends You Can’t Ignore

From movie-style experiences to bolder colors, web designers are in a new mood this spring-summer. Warmer months ahead already seem to have inspired designers to be brighter and bolder. Here are the top 3 upcoming trends in web design that are here to stay.

Movie-Style Homepages

Full-screen homepages with oversized images and videos have been around for some time but this trend is now moving towards a more movie-style feel.

These poster style homepages are a unique mix of minimalism and rich styling. The right visuals and text can make your poster-style homepage engaging, with enough room to send the message across to your target audience.

A word of caution – Without elements, such as navigation or CTA buttons, users could get confused and abandon the website. While you focus on visual appeal, do not forget to give users something to do.

Bold Color Palettes

Purple was not a favorite till this year when designers discovered the versatility and engagement quotient of this vivid color. Dramatic and provocative Pantone 18-3838 Ultra Violet has been named color of the year. No wonder purple hues are everywhere.

While not all are using the same deep, dark purple, suddenly everyone’s attention is towards the red-blue palette.

Check with your designers at OgreLogic, the leading custom web design and development company in Arkansas, how you can use purple hues for your website design.

You can choose from several purple options. The color can be more on the reddish side for a moody feeling, or bluer for a great first impression. Try deep, saturated shades for a dramatic effect or pale and muted for an ethereal feel.

Gradients and Text

Can’t forget the text, can we?

Flat design started changing bit-by-bit and gave way to gradients. But if you thought gradients are only meant for backgrounds and photos, check again. Designers are now using gradients to emphasize text elements. From pretty subtle to extremely vibrant, gradients are a fun new way to spice up the text in your movie-style homepage design.

Bottom Line

You can’t ignore these trends in your website, can you? Especially since each of these web design trends is already showing staying power. You may like the full screen, poster style, the purple color palette, the gradient or all of them. Regardless of what you finally select, it is worth checking out which one suits your brand and the message you want to send out.

Whether you want a new website or giving an existing one a makeover, get in touch with OgreLogic, the best Custom Website Design and Development Company in Arkansas, at 512-808-5536.

website development

Make your Website Shine with these Design Elements

At OgreLogic, we’re obsessed with design. We don’t simply make websites to make revenue – we live and breathe design. Here are some exciting new trends, Team OgreLogic thinks, will make a splash in the world of website design this year.

A Notch Higher

As exciting as the facial recognition software, wireless charging and the highest screen-to-body ratio is in the iPhone X, the new design offers web designers as many challenges.

To center the front-facing camera and speakers, Apple created a notch in iPhone X. When viewed in landscape mode, websites often get cropped as the notch covers the design.

To avoid UX issues, web designers must now account for the notch! You may find some design resources at Adobe to deal with this controversial iPhone X feature.

Interactive Backdrops

A backdrop is a backdrop. Or is it? Interactive backdrops have made designs more interesting. Designers are daring to get more playful with the canvas. Why shouldn’t you?

Use videos as background and you can even use it to add animated elements to pages.

Smooth Transition

You can enrich UX by adding cool animations where users transition between pages. This is also a great way for designers to show attention to detail and show off finesse.

Play with 3D

Don’t be afraid to experiment with 3D objects to bring a project to life and transform UX.

Micro Effects

Users like true interaction – interacting with websites that react in return. It began with ‘liking’ things on social media but subtle micro-effects are here to stay. Effects that show completion of an action or provide feedback can intrigue and engage the user. For example, an icon that pulses when you move the mouse over it and lights up when clicked!

Be Bold

Bold typefaces and an effective message can hit the right chord with your audience. It can make the UX more engaging experience on both mobile and desktop.

Whichever design element catches your fancy for your website design, team OgreLogic can help you bring it to life. Call OgreLogic at 512-808-5536 to establish your brand Today!

About us

Why is Everyone Crazy about Custom Website Design?

If you have decided to create a new website for your business or give your existing one a makeover, the next thing you need to decide is custom or template.

Template Websites

This is the most common way to start a website these days. While templates allow you to have a website up and running quickly, it would be one of the hundreds created with that template. It doesn’t allow you to stand out among your competition as most of them may have used the same template anyway.

The customization options are limited and the website may not be responsive on various devices. Although templates may have a lower upfront cost, what you have to sacrifice is much more than what you spend.

Custom Built Websites

Custom websites may seem more expensive upfront and take longer to design and develop, you can customize it specifically to suit the needs of your business. It can be optimized for search engines and made responsive for all devices. The company that built the site for you will also provide long term support, for example, OgreLogic in Austin, Texas, is a leading custom web development company. Such support is usually not offered with template-based sites.

If you want a site that works on all browsers and all devices to provide a seamless user experience, then custom website design is FOR YOU.

Even with custom websites, you have two options – You can spend your time designing your website or have professionals take care of your business’ online presence so that you can focus on your business.

If you are looking for custom website design and development, call OgreLogic in Austin, Texas at 512-808-5536 Today! OgreLogic’s web developers and designers, online marketers and analysts solve real problems through research, design and execution.

Responsive Website Design

5 Reasons why Businesses Love Responsive Website Design

With the exponential increase in the use and popularity of mobile devices, you cannot not have a website designed to adapt to mobile and other devices.

The easiest to achieve this is responsive website design.

But, what’s a responsive website? How is it different from your existing website?

Simply put, a responsive website is a mobile friendly website. The website is designed such that it adapts to the size of the screen being viewed on. Whether the users are on a laptop or a mobile phone, they wouldn’t notice a difference between the two.

Why is it important to have a mobile responsive website?

There are several reasons why businesses love responsive web design. Here is a look at the most important ones.

Increased Traffic

Mobile is more mainstream than ever. You simply can’t afford to ignore the mobile users. And why would you create two versions of your website (for desktop and mobile users) when you can have just one responsive website that is ready for all devices.

By 2021, more than 50 percent of all retail e-commerce is expected to be generated through mobile commerce. A responsive website ensures you retain mobile viewers and benefit from this mobile commerce boom.

Lower Cost and Website Maintenance

A responsive website may seem expensive upfront but the maintenance costs of two websites add up to much more than a responsive website. In short, a responsive website is a more cost-effective option for a business.

In addition, mobile responsive websites take less time to setup and are easier to maintain than maintaining two separate websites. Responsive websites can also offer customized location-based offers to drive even more traffic to your website.

The time and other savings allow you to focus on other important areas of your business. If you are looking for a place to start, you can seek the help of the web design team at one of the leading responsive website design companies, OgreLogic in Texas.

Matchless User Experience

You may have a great website but if it is not responsive, it would get distorted on mobile devices. The text may become jumbled, images would not align and users may have to scroll unnecessarily to get to the information they need. If navigation and search is a pain for users, they would either abandon it or never return.

To enable a seamless user experience, it is best to go for responsive web design.

Screen Size Adaptability

Another benefit of good, responsive design is its adaptability to various screen sizes. It puts you ahead of competition as it positions your website to seamlessly fit to smartwatches, IoT devices, mobile phones etc.

Improves your SEO Efforts

Responsive websites have a better shot at higher ranking in SERPs. Responsive design and high-quality content will make users stay longer on your site and rank better on search engines. Google recommends a responsive website design pattern.

In other words, responsive web design not only saves you lots of money, maintenance and time, it also helps you attract and retain more business in the long run.

If you are looking for mobile responsive website design, call OgreLogic in Austin, Texas at 512-808-5536 Today! OgreLogic’s web developers and designers, online marketers and analysts solve real problems through research, design and execution.

animated web development

The 5 Keys to unlock your SaaS Success

Failed SaaS product offerings are not uncommon. If you are a CTO responsible for developing new technologies, you know how it feels when your SaaS product is a miss instead of a hit you expected it to be.

Why do SaaS Projects Fail?

SaaS projects fail primarily due to –

  • Not being able to keep up with change
  • Not being in control, especially with the rapid rise in outsourcing and cloud services
  • Failure to keep up with innovation while keeping the costs in check
  • Instability and outages due to complexity and colossal systems, processes and applications integration
  • Cyber security
  • Feeling overwhelmed in responding to regulations and audit issues

How can you become a SaaS success story?

Here are five most important keys to SaaS success.

Customer is still KING

Do not make the mistake of measuring your outcomes by how well your product functions and performs, alone.

What you are looking for is customer acceptability. Customers are looking for reliable platforms which they can trust and interact on while saving time.

IT is the Business

Your IT department is a business in itself. From managing objectives, resources, budgets and ROI to create game changing products, you are not only supporting a business – you are the BUSINESS.

Keep Your Eye on the Stack

While business wisdom is essential, don’t forget the stack and architecture. It is vital that you have complete knowledge of each and every little detail of your SaaS product development process (for example, how vendors fit into your portfolio) to prevent project failure.

Take Calculated Risks

You can make a difference if you are willing to take a risk on new technologies, solutions, partners and investors. However, when you increase your risk tolerance for new players, you also need improved vendor management to manage the new vendors.

Evolve to Grow

Continuous innovation and improvement are what make successful CIOs. If you can take your capabilities, such as processes for new product introduction or customer fulfillment, to give your company a competitive edge, you can make it to the top.

Last but not the least; do not forget to play to the strengths of your team. Build internal leadership; identify business and functional leaders who can advance your company’s culture, foster innovation and an attitude for success.

To know more about custom software and app development, talk to Team OgreLogic, the leading best software development company in Arkansas, Kansas City and Springdale. OgreLogic is your natural strategic partner helping you create game changing mobile apps, responsive web design, virtual resourcing and content focused digital marketing services.