Naya Swimwear

Netta Ziv designs Naya Swimwear herself — the brand is built around her hand-drawn prints and a vision of her "Naya Girls" the world over. By 2022 the label had outgrown its original WordPress site, and it needed to sell cleanly in two very different markets at once: an English-speaking international audience, and shoppers at home in Israel who read right-to-left in Hebrew.

Netta came to us to modernize the store — mobile-first, easy to shop, and built to convert — without losing the handmade, artful feel that is the whole point of the brand. The harder half was the second market: Israel needed its own Hebrew storefront, not a bolt-on translation, with the layout, checkout, and emails all working correctly right-to-left.

OgreLogic rebuilt the English store on WordPress and WooCommerce, designed in Elementor Pro, then built a separate Hebrew-language store to match — two storefronts, run in parallel:

• A modern, mobile-first shop that keeps the artwork front and center, with per-product reviews and size guides.
• Full e-commerce setup: shipping rules, WooCommerce order-status emails in both English and Hebrew, and a Mailchimp newsletter sign-up.
• A fully Hebrew, right-to-left storefront for the Israeli market, deployed on its own hosting.
• Analytics and Google Merchant wired in, so the catalog could be measured and advertised.

Both sites went live in October 2022.

Launch was the start, not the finish. OgreLogic maintained both stores through the following year — speed optimization, plugin updates, checkout fixes, security monitoring and cleanups, and server migrations — and Netta moved onto an ongoing care plan to keep it that way.